Vitamin Enriched Face Base Priming Moisturizer

4.8 (3,922)
$25.00
Size:0.5 oz.
Tiles
FREE HOLIDAY SHIPPING FOR EVERYONE!
Now through 12/22. Info/Exclusions
Enjoy a longer window to return most of your holiday purchases, starts 11/15. See our Extended Holiday Return Policy to see if this item qualifies.
Offers & Perks

Product Details

Web ID: 4829324

What It Is

Vitamin Enriched Face Base, Bobbi Brown's bestselling moisturizing multivitamin primer, instantly nourishes, plumps and preps skin with healthy hydration.
  • What It's For

    Normal to oily skin types.
  • What It Does

    A blend of Vitamins B, C and E helps replenish and condition skin with essential nourishment. A moisturizing complex of Hyaluronic Acid, Squalane, and Shea Butter helps instantly hydrate, plump, and prep skin for a fresh, healthy-looking glow. Rich yet lightweight and fast-absorbing texture cushions skin and grips foundation for smooth, flawless makeup application. Grapefruit and Geranium leave a light, uplifting scent on skin.

    FREE OF...
    - Parabens
    - Phthalates
    - Sulfates
    - Gluten
    - Animal-derived ingredients
  • How To Use It

    Massage onto just-cleansed skin, avoiding eye area.
  • Clinical Results

    From consumer testing on 123 women after using product for one week:
    - 98% said it left skin looking rejuvenated.
    - 96% said it left skin feeling nourished and conditioned.
    - 96% said it left skin feeling moisturized throughout the day.
    - 96% said it left skin looking healthy.
    - 95% said it left skin feeling healthy and infused with moisture.
    - 95% said it gripped makeup for flawless application.
    - 95% said it layers well with makeup, helping makeup apply smoothly and evenly.
    - 93% said if left skin feeling plumped.
    - 91% said it improved the look of foundation.
  • Features

    • Allure Best of Beauty Award Winner 2025
    • Items sold separately.
  • Shipping & Returns

    • Our Normal Gift Boxing is not available for these items.
    • California and Minnesota customers call 1-800-777-0000 for Free Shipping information.
    You have 30 days to return most Bloomingdale's purchases. The Final Offer items are Final Sale and cannot be returned. For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.8/5

3,922 star ratings & reviews

Write a review
84.3% of reviews have 5 stars
3305
11.4% of reviews have 4 stars
447
2.3% of reviews have 3 stars
92
0.9% of reviews have 2 stars
34
1.1% of reviews have 1 star
44

On average, customers rate the Coverage of this item as Average.

141 customer images

3,922 reviews
Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 0.5 oz. This review is from Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 0.5 oz.
Sade
5 days ago
from Atlanta, GA

Great primer

I love this primer! I can create a flawless look using this primer!

Recommends this product

Customer review from macys.com

Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 0.5 oz. This review is from Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 0.5 oz.
Mesomeone
12 days ago

Excelent

i bought it 3 months ago and it was amazing the texture and every thing

Recommends this product

Customer review from bluemercury.com

Dfish
18 days ago
from Spokane Wa

Great primer and base!

I love the feel of this moisturizer/base. It is not greasy feeling and dries quickly. It also pleasantly smells good. To me it smells lemony which smells clean. I've now been using this product for over 3 years.

Recommends this product

Customer review from macys.com

Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 1.7 oz. This review is from Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 1.7 oz.
Cyn0802
19 days ago
from New York

The Best

The best primer I have ever found. I wear bobbi brown, Jones Road, and Real Beauty. My makeup stays on all day.

Customer review from macys.com

Rose
1 month ago
from St George, UT

The BEST Face Moisturizer!

The BEST Face Moisturizer

Recommends this product

Customer review from macys.com

Bobbi Brown Jumbo Vitamin Enriched Face Base Primer Moisturizer 3.4 oz. This review is from Bobbi Brown Jumbo Vitamin Enriched Face Base Primer Moisturizer 3.4 oz.
Juju
1 month ago

Bajaj Jasmin

This primer is so wonderful, smell it amazing, before makeup when I apply it’s so smooth and moisturizing on my face. I always love and use it when I go out.

Customer review from macys.com

Adrene
1 month ago
from Oklahima

Primer Bobbie Brown

Creates the best base for makeup

Recommends this product

Customer review from macys.com

Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 1.7 oz. This review is from Bobbi Brown Vitamin Enriched Face Base Primer Moisturizer 1.7 oz.
LA
2 months ago
from Tx

The Best!

Love this!!

Recommends this product

Customer review from macys.com