WHAT IT IS:
A multi-tasking lip balm that gently plumps and deeply nourishes while dressing lips in high-shine, luscious color.
WHAT IT DOES:
Volupté Plump-in-Color is YSL's first hybrid formula with a plumping black heart core wrapped in deeply nourishing luscious color. Formulated with gently tingling peppermint oil, a rich cocktail of antioxidants and vitamins, as well as hyaluronic acid to lock in moisture, lips are pampered with love. This new care meets color lip balm instantly softens, smoothes and hydrates lips while gently plumping them for a voluptuous just-kissed look.
Inspired by Mr. Yves Saint Laurent's favorite heart motif, used in numerous fashion collections and his famous "love cards", Global Beauty Director Tom Pecheux wanted to "create something that felt a little girly yet a little punk...That's where the black heart comes in." It is about bringing color and care while "adding a unique, playful heart in the spirit of YSL."
- Cooling peppermint oil
- Hydrating hyaluronic acid to lock in moisture
- Nourishing coconut oil
- Smoothing pomegranate extract
HOW TO USE IT:
Apply to lips throughout the day as needed to build color and shine.