Pure Color Whipped Matte Lip Color

4.2 (187)
Sorry, this item is currently unavailable.

WHAT IT IS:
Light as air, velvety smooth lip color with nourishing Moringa Butter--liquid lip goes whipped, in matte shades that feel as sexy as they look.

WHAT IT DOES:
- Mattes that feel as sexy as they look
- Velvety smooth, weightless and non-sticky
- Infused with lip-loving nourishment including a rich cushion of Moringa Butter and Hyaluronic Acid
- Lightweight, powdery texture
- Ultra-comfortable
- 12-hour wear
- 12-hour color-true

FINISH:
Soft velvet matte

COVERAGE:
Custom: Swipe for full coverage color. Or dab and blur for a more subtle look.

FREE OF...
- Parabens
- Phthalates
- Mineral oil
- Drying alcohols

HOW TO USE IT:
Stroke over top and bottom lips--the specially designed applicator coats with one swipe. Precision tracing tip provides ultimate control at corners and Cupid's bow.

Pro Tip: For a subtle blurred effect, dab onto the center of your lips and blend out on the edges.

  • Imported

Web ID: 4115333

  • Our Normal Gift Boxing is not available for this item.
  • This item may not be shipped to Armed Forces Europe, U.S. Virgin Islands, Armed Forces Americas, Alaska, Federated States of Micronesia, American Samoa, Puerto Rico, Armed Forces Pacific, Marshall Islands, Palau, Northern Mariana, Hawaii, Guam and El Paso, Texas.
  • California and Minnesota customers call 1-800-777-0000 for Free Shipping information.
For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.2/5

187 star ratings & reviews

Write a review
110
45
11
9
12
1 month ago
from Portland

I love ❤️

Very red so good

Recommends this product

Customer review from macys.com

2 months ago

Pure Color Whipped Matte Lip Color is amazing

Love this lip color! It is just the right color for my skin tone. People noticed right away that something was different about me. They loved it!

Customer review from macys.com

4 months ago
Incentivized review

Smooth lips

Lovely texture smooth

Recommends this product

7 months ago
from United kingdom

Good colour

Lovely colour that I found easy to apply but doesn't last as long as I would like for the price

Recommends this product

Customer review from esteelauder.com

7 months ago

shades are off.

I got two shades, hot shot which in real life is very bright orange social swirl that is like a neon pink. Non of the shades are as dark as it appears.

Customer review from macys.com

10 months ago
from Orlando FL

Not as smooth as old liquid, color too orange

The new liquid for lips is not as smooth going on as the old version. Also, they don't seem to have a proper nude version. The air kiss is the closest, but it is to orange tinged.

Customer review from esteelauder.com

Response from esteelauderpwr

esteelauderpwr10 months ago

Thank you, Dee, for your feedback of Pure Color Whipped Matte Lip Color with Moringa Butter. We never want you to be disappointed in our products. As something doesn't sound right, we invite you to chat with our Beauty Advisors for help with a possible return/exchange as well as selecting a different shade. Please click here: https://estee.cm/ELCHATUS to connect with a US expert now.

12 months ago
Incentivized review

Stays on for long time

Love the texture and color

Recommends this product

1 year ago
from Carlisle, PA

What were they thinking

I do love EL, but this product is ridiculous: it goes on so streaky and smeary that it makes a mess. The applicator is an odd inverted spatula that makes application even harder. It has no staying power, and comes off easily. It is matte and quite moisturizing - a unique texture. It plumped my bottom lip to it almost looked bulging. The color is quite different to the description and picture -932 is the brightest orangey red. I would never go out in this. It's bright enough to wake the dead! What in the world were they thinking!? The tube also does appear to have little product in it and is so light it almost floats.

Customer review from esteelauder.com

Response from esteelauderpwr

esteelauderpwr1 year ago

Thank you for your loyalty to Estee Lauder! We hear that you're disappointed, and that's never our intent. Grab your order details and call us at 1-877-311-3883 or email our team at EsteeConsumerService@esteelauder.com and a member of our team will be in touch.